Well now isn’t this interesting. Bottled water: Healthy? Who knew!?!?
We of course mean that rather cynically. And Atlanta commuters on the MARTA trains understand just as we do: That bottled water is a healthy, convenient option when you’re thirsty.
From the Atlanta Business Chronicle, in a story headlined, “MARTA concessions survey shows preference for healthy foods”:
An internal survey of more than 1,100 passengers conducted in late August and early September found that bottled water would be the most popular food or beverage if the transit agency decides to sell concessions at MARTA rail stations.
Nearly 80 percent of the respondents said they would buy bottled water from MARTA if it were available.
Get the full article and other stats at the ABC’s Web site.
The International Bottled Water Association (IBWA) is the authoritative source of information about all types of bottled waters. Founded in 1958, IBWA's membership includes U.S. and international bottlers, distributors and suppliers. IBWA is committed to working with the U.S. Food and Drug Administration (FDA), which regulates bottled water as a packaged food product, and state governments to set stringent standards for safe, high quality bottled water products. Additionally, IBWA requires member bottlers to adhere to the IBWA Bottled Water Code of Practice, which mandates additional standards and practices that in some cases are more stringent than federal and state regulations. A key feature of the IBWA Model Code is an annual plant inspection by an independent, third party organization.
For more information about IBWA, bottled water and a list of member‚ brands, please contact
Jill Culora, IBWA‚ Vice President of Communications at 703-647-4609 or [email protected].