“From Tap to Bottled Water” traces the many steps taken to produce a safe, healthy, convenient food product ALEXANDRIA, VA – The International Bottled Water Association (IBWA)’s consumer website www.bottledwatermatters.com has released a new YouTube video, “From Tap to Bottled Water,” that dispels a myth repeated by some anti-bottled water activists that bottled water which comes from municipal water sources is just tap water in a bottle. An entertaining and amusing teenager conducts a tour of a bottled water plant that shows viewers the many complex steps necessary to turn municipal tap water into a finished, purified bottled water product. She encourages the viewers to decide for themselves if it’s just tap water in a bottle.
This video takes viewers through the many additional steps undertaken to treat municipal water so that it can packaged and labeled as purified bottled water,” says Tom Lauria, IBWA’s Vice-President of Communications.
“Some anti-bottled activists, politicians, educators and even comedians make various incorrect statements about municipally sourced bottled water, making it sound as if these bottles are filled from a garden hose,” Lauria noted. “This is absolutely not the case. Tap water that is used to make purified bottled water undergoes several treatments, such as being pre-filtered, treated with reverse osmosis, ultra violet light, one-micron filters and ozonation before the water is placed in sanitary, recyclable containers, and factory-sealed for consumer protection and safety.”
The entire bottling process is closely monitored for optimal safety and quality levels, and a final step involves testing the purified bottled water for any residual contaminants after the product is packaged.
“This video clearly rebuts claims by anti-bottled water critics and it plainly shows that municipally sourced bottled water is very different from tap water in a bottle,” says Lauria.
“And I think consumers will be reassured that the product they are drinking has undergone the additional steps, and that they are getting true value for their money spent.”
Featured Videos 
