News & Media

News & Media

Green is American

NBC says Green is Universal. We hope so, and it’s plain to see Americans are making strides.

Twenty years ago, the National Recycling Coalition says, there were just 1,000 curbside recycling programs in the U.S. Today, we count more than 10,000. Citizens recycle 33 percent of their waste, a figure that has nearly doubled in the past 15 years.

Where does the bottle fit in to all this? Containers big and small are increasingly becoming lighter weight, and while the majority of consumers do not recycle – most estimates indicate between 70 and 90 percent – the bottled water industry uses 100 percent recyclable containers.

Nov. 15 is America Recycles Day, and the National Recycling Coalition and others will be conducting one of the most comprehensive recycling awareness campaigns in the nation. Participants will also be encouraged to sign a personal pledge to recycle.

To see and sign the pledge, click here.

The International Bottled Water Association (IBWA) is the authoritative source of information about all types of bottled waters. Founded in 1958, IBWA's membership includes U.S. and international bottlers, distributors and suppliers. IBWA is committed to working with the U.S. Food and Drug Administration (FDA), which regulates bottled water as a packaged food product, and state governments to set stringent standards for safe, high quality bottled water products. Additionally, IBWA requires member bottlers to adhere to the IBWA Bottled Water Code of Practice, which mandates additional standards and practices that in some cases are more stringent than federal and state regulations. A key feature of the IBWA Model Code is an annual plant inspection by an independent, third party organization.

For more information about IBWA, bottled water and a list of member‚ brands, please contact
Jill Culora, IBWA‚ Vice President of Communications at 703-647-4609 or [email protected].


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Bottled Water - small water use, big health benefits

This cool video shows how bottled water is a very small and very efficient water user that spares people of billions of calories when they choose to drink water over other packaged drinks.

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