purified water

Choosing Healthy Hydration, Bottled Water Sales, Consumption Increasing

New data from the the International Bottled Water Association (IBWA) and Beverage Marketing Corporation (BMC) show that in 2015 Americans’ consumption of bottled water increased by 7.9 percent and bottled water sales are up 8.9 percent since the previous year. In fact, BMC now indicates that bottled water is poised to overtake carbonated soft drinks as America’s largest beverage category by volume by 2017, if not by the end of 2016.

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World Water Day: Where Bottled Water Fits

On March 22, World Water Day 2008 will call attention to the critical need to protect and sustain water resources. The day “highlights the significance of cooperation and importance of an integrated approach to water resource management of water at both international and local levels,” according to the World Water Day website.

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